An insiders look inside the highly sensitive brain of designers. What makes them tick? What ticks them off? Speaker & designer Steve Hall has worked with code people since way before Al Gore invented the Internet. He’ll explain how to speak to creative types in a language they understand and how to understand what a designer does so you can explain it to your client. You’ll learn how to explain what you really want to the designer and how to sell your designer and their work to your client. And, you’ll learn how much designers charge for their work and how to conduct yourself during the job. You’ll be checked for weapons at the door.