Business

Drupal in Schools & Non-profits

Drupal, one of the leading Open Source platforms for creating and managing dynamic web sites, has helped spark a revolution in schools and non-profits like no other. Capabilities once reserved for the Enterprise market are now attainable by even the smallest organizations. Schoolyard's mission is providing those capabilities to K-12 independent schools.

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Don't Work Without a Net

I see it all the time. People getting permanently injured on the job. Companies running reckless through the lives and well-being of their employees. Both frustratingly ignorant of their ignorance. After months, sometimes years, they call me in to look around, examine the mess, and try to put it right. Mostly, they’re just working without a net.

Room: 
Big Couch
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SEO and Drupal: Best Practices and Tools

Search Engine Optimization (SEO) is the process of optimizing your website to increase visibility through 'organic' search engine results. Properly done, it can dramatically increase your site's traffic, which can lead to increased sales.

Drupal is one of the most SEO friendly platforms available. Through various core and contrib modules, Drupal gives the site-builder world class tools to perform heavy-duty SEO optimization.

During this presentation, I'll walk the attendee through powerful SEO concepts and Drupal-specific tools including:

Slides: 
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Designing for Action

Designing a web site is sometimes mistakenly thought of as a strictly artistic endeavour. This presentation will demonstrate that the design of a web site has direct implications on its return on investment.

Web sites are built with a purpose in mind. Whether it is to sell a widget, sell advertising, or increase participation in a cause, most web sites have a measurable purpose that can clearly determine if the web site is successful. Designing a site to maximize these actions is a crucial element in a site's overall success.

Room: 
Big Couch
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Five easy ways to QA your sites

Quality Assurance is usually a scary term but it doesn't have to be. I'll walk you through five easy steps you can do (and tools you can use) to turn out a better product (web site).

This talk does tie in with Drupal but you don't have to be a Drupal expert. This session should be useful for content admins, themers, developers and just about anybody who has to work on a web site.

Slides: 
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